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Strategies for Climate Communication in Early-Career Professional Settings

Effective communication strategies can be used to support the implementation of such efforts by engaging multi-stakeholder groups, building awareness and helping contextualize pathways for action. This requires a deep understanding of contemporary climate issues, current policy landscapes, and emerging technologies that when packaged together, help people visualize the impacts of climate change and the urgency of action. 

To help lead this discussion, we are excited to have Ira Feldman (Founder of Adaptation Leader & Global Sustainability Educator), and Claudia Akel (Co-Founder & Managing Partner @ SDG Investors) as our panelists. Through their presentations and following Q&A period, this webinar will critically explore current communication strategies, their strengths and weaknesses, while also drawing inspiration from innovative campaigns and communications mediums. Through these discussions, participants will leave with a broad understanding of the current climate communication landscape as well as the tools and techniques to mobilize resonant messaging across a suite of professional settings. Furthermore, professionals (both sustainability and non-sustainability alike) will learn how to use emerging communication tools to create impactful and inclusive dialogues that inspire action, turning passive observers into climate leaders.

Diving deep into the core issues underpinning climate communications across North America, our discussion will clarify new, transformative strategies and how they can be mobilized to inspire collective action across the United Nations Sustainable Development Goals. As importantly, our discussants will shed light on key design elements for deploying effective communication strategies and how they can be leveraged to deepen public understanding of climate risks, encourage behavior change, mobilize government policy supports, and ultimately accelerate the transition towards a low-carbon society.

Join us in this timely and enriching discussion as we dismantle, reimagine, and transform climate communications to empower individuals, communities, and the next generation of young climate leaders. In addition, we encourage you to share this throughout your networks. 

Background:

The North American EcoInnovation Network in partnership with the Columbia Climate School are excited to invite you to attend the first webinar in our six-part series titled “Forging Youth-Led Innovation for the SDGs”. To kick-start our discussions, this introductory event seeks to build on Mission 4.7 of the United Nations Sustainable Development goals. Under the lens of “Transformative” Education for Sustainable Development (ESD), we seek to bring together thought leaders across all sectors to discuss: 1) why transformative approaches to education are imperative to delivering the entrepreneurial capabilities, and 2) how they can be leveraged deepen youth engagement so to foster the type of entrepreneurial values, knowledge, and capabilities necessary to achieve the goals outlined in the 2030 Agenda.

While transformative education applies to learners of all ages and levels, it is our belief that young people are the keystone agents for social change and eco-innovation. This warrants a continued emphasis and tailored approaches to designing and deploying educational opportunities that create spaces for climate leaders to emerge in the classroom and in their communities.